Object
Title: Marketing w handlu i usługach
Creator:
Date:
Resource Type:
Reviewer:
Penc, Józef. ; Urbaniak, Maciej.
Publisher:
Lodz University of Technology Press
Rights Management:
License:
Legal license ; On legal basis of : Act of 4 February 1994 on copyright and related rights 28 Art. 3 p (Journal of Laws, no. 90, item 631, 2006)
Access Rights:
Access only within Lodz University of Technology network : p.lodz.pl (LUT campus, Lodz, Poland)
Keywords:
service marketing ; the retail trade ; customer relations ; relationship marketing ; commercial activities
Description:
Red. nauk. Wydz. : Lewandowski, Jerzy ; Dla studentów uczelni ekonomicznych, szczególnie kierunków zarządzania i marketingu. ; Poszczególne rozdziały opracowali: J. Otto: Wstęp; rozdz. II, III, Podsumowanie A. Olczak: rozdz. I i IV
Language:
Format:
Relation:
Identifier:
oai:cybra.p.lodz.pl:15564 ; ISBN: 83-7283-202-1 ; id skryba-crisp
Digitization:
Lodz University of Technology Library. Digital Content Creation and Access Management Department. ; Electronic version : digitisation
Location of original:
Lodz University of Technology Library
Object collections:
Last modified:
Sep 13, 2018
In our library since:
Sep 13, 2018
Number of object content hits:
124
All available object's versions:
https://cybra.lodz.pl/pl/publication/18595
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Show description in OAI-PMH format:
| Edition name | Date |
|---|---|
| Marketing w handlu i usługach | Sep 13, 2018 |
