Title:

Social media marketing

Creator:

Grębosz, Magdalena. ; Siuda, Dagna. ; Szymański, Grzegorz. ; Siuda, Dagna. Il.

Reviewer:

Otto, Jacek. ; Dębski, Maciej.

Publisher:

Wydawnictwa Politechniki Łódzkiej

Place of publication:

Łódź

Date:

2016

Rights Management:

All rights reserved

Rights Holder:

Lodz University of Technology. Faculty of Organization and Management.

License:

TUL License

Access Rights:

Fair use condition ; Access will be possible since the 1st of July 2017

Keywords:

Social media marketing ; virtual marketing ; Web 2.0 ; marketing communication ; information society ; tribal marketing

Description:

Na okładce wykorzystano zdjęcie ze strony : https://commons.wikimedia.org/wiki/File:Social-media-communication.png ; Red. nauk. Wydziału Organizacji i Zarządzania: Lewandowski, Jerzy.

Language:

pol, streszcz. ang.

Format:

application/pdf

Resource Type:

LUT monograph ; electronic resource

Relation:

click here to follow the link

Identifier:

ISBN 978-83-7283-783-7

Digitization:

Born-digital document ; Lodz University of Technology Library. Digital Content Creation and Access Management Department.

Location of original:

Lodz University of Technology Library